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Ducati and BeArty Sign Artwork Agreement

Ducati and BeArty Sign Artwork Agreement

Good news to everyone looking for some Ducati swag. The quality is set to improve thanks to a new licensing agreement that the Italian motorcycle  brand signed England’s BeArty.

BeArty is an online marketplace based in London that sells “passion-inspired” art. And what could be more passionate than an Italian engine?

“This project allows us to explore the world of art in an exciting new way”, said Alessandro Cicognani, Ducati Licensing Director. “We’re therefore delighted that Ducati can be a source of inspiration for the BeArty artists’ community”.

The Ducati art collection will be made up of prints based on Ducati’s motorcycles and its history. If you can’t, however, convince your cohabitants to festoon the walls of your habitat with motorcycles you’re  also in luck, because the collection also includes hoodies, t-shirts, and more.

“BeArty is pleased to allow its network of artists to gain inspiration from such an iconic brand as Ducati and allow Ducati fans to portray their passion through the language of art”, said Patrick Ashworth, BeArty’s founder and CEO.

Visit to view the full collection.

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February 17, 2017 at 03:01AM

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