Audi to Buy Out US Mobility Startup, Silvercar Inc
Audi and Silvercar Inc have been working together since 2015, and now the German auto maker wants to buy the American startup.
The companies have worked together in the past to offer mobility services such as Audi on Demand. Silvercar’s rental fleet, meanwhile, is made up entirely of Audi A4s, and was recently won the “World Travel Award” for the best rental service in North America.
“Audi and Silvercar share the same vision,” said Dietmar Voggenreiter, Audi’s head of marketing. “We want to open up a new, flexible way to access mobility for our customers while offering premium quality in every respect. Now we are joining forces and, together, are driving our initiative for innovative mobility services forward.”
With Audi’s purchase, Silvercar will continue to work on mobility services for Audi in North America.
The companies are now waiting on regulatory approval for the deal.
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March 30, 2017 at 08:34AM