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put its plans for the
on the curb for garbage collection because the carmaker has weightier matters to focus on, like its
. English coachbuilder Niels van Roij Design uttered the equivalent of, “Don’t mind if I do” in announcing it will build the two-door Adventum Coupe, based on the current
. You’ve seen the independent coachbuilder’s work with the
, and it is also working on a conversion turning the
into
a new 250 GT “Breadvan.” Land Rover’s
SVO division planned to hand-build up to 999 SV Coupes at a starting price of £240,000 ($315,000). The company divulged that some customers had specced cars up to £340,000 after options, (nearly $450,000), which is two more cars’ worth of options.
Van Roij will build just 100 Adventum Coupes, with an expected price range of £275,000 to £375,000 ($360,000-$500,000 U.S.) depending on the spec of the donor vehicle. We aren’t sure if that includes the price of the
; we’ve asked the design company and will update if we get an answer. With UK Range Rover prices running from £84,000 to £144,000, the price could climb so quickly it makes a sonic boom. Not that it will matter to a clientele drawn like zombies to brains at the sound of, “Anything is possible, from highly-polished woods, personalized tread plates, extraordinary one-off color-coded leather hides in chic patterns to sophisticated handcrafted embroidery.”
The van Roij effort forestalls being a Xerox of the SV Coupe. The grille sports vertical strakes, and the aluminum re-skin omits the ornamental vent design on the fenders. Range Rover badging has been replaced with the coachbuilder’s plaque in some places.
This isn’t the first time a coachbuilder has stepped in to do what the factory won’t do. The first Range Rover only came with two doors for the first 11 years of its life. A Swiss coachbuilder called
Monteverdi would add two doors
when asked, with the company’s work polished enough to maintain the factory Land Rover
. More recently, Ark ReDesign peddled
in 2009,
Merdad Collection did the same
in 2013, and
Bulgari Design did the same trick
on the Sport model in 2014.
Van Roij says the first Adventum Coupe is being built, and will take six months to complete.
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