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Maserati readies Modena plant for Alfieri, shelves GranTurismo soon

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It is highly likely that the

Maserati GranTurismo

will soon go the way of the Biturbo. An Australian

Maserati

executive was quoted as saying that

GranTurismo

production will end by the end of this year, and Maserati itself has announced that the Modena plant making the GranTurismo will face production line upgrades to prepare for a new model.

Glen Sealey, general manager of Maserati’s

Australia

and New Zealand operations, told

Carsales

that

GranTurismo production will cease by the end of 2019

, and that

dealer

stock Down Under will last until mid-2020. The GranTurismo will reportedly be succeeded by the all-new Alfieri coupe, based on a space-frame chassis that will also see a convertible variant added to the lineup. Earlier reports have included the mention of

a full-electric Alfieri version

produced with

Ferrari

know-how.

Maserati Factory, Modena

Maserati’s own statement says that upgrading and renewal of the Modena production lines will begin in the autumn of 2019, meaning that the GranTurismo should remain in production for less than nine months. Maserati also mentioned “a totally new model, a characteristically Maserati

sports car

” entering pre-series production during the first half of 2020, but according to other reports, it could take until 2022 for the Alfieri to reach customers. If that’s true, there’d be quite a gap in the Maserati portfolio.

The GranTurismo was launched at the 2007

Geneva Motor Show

, though

updates have strived to prolong its shelf life

. Recent GranTurismo sales in the United States have been modest: after a little more than 2,000 units sold in 2016, sales halved for 2017.

Maserati has stated earlier

that it wants to reach 100,000 global sales by 2022, with a 15-percent profit margin.

from Autoblog http://bit.ly/2Sz2NEI